A short piece of research

Referral marketing in United Kingdom

Research into how businesses in United Kingdom are using referrals and rewards today.

I’m Gideon Lask, Founder and CEO of Buyapowa. We work with major consumer businesses in complex, regulated industries to turn customer advocacy and rewards into measurable growth.

We’re asking a small group of leaders in United Kingdom how referral marketing is evolving inside their businesses. I’d really value your perspective.